Search Engine Optimisation by Davona

What is Search Engine Optimisation

Search Engine Optimisation (SEO) means the optimisation of a whole website and where it will appear in search engine results. The process of SEO involves changing key parts of the website's content and structure to benefit the website. This can take a while to do but if its done correctly then it will reach a higher position on search engine results which means an increase of traffic to your site.

The Benefits

The key benefits are:

  • A good awareness and profile on the internet for your company and its products and/or services.
  • More traffic to your website which means more income.
  • Your website will come up when users search for your targeted keywords.
  • Monitor your website's performance and take necessary steps to improve it.
  • Optimising different pages on your website to be landing pages will ensure that it will come up on a relevant search.

With these factors in mind, we can help your website to be more successful. We have a thorough understanding of how it works and know that your websites marketing strategy is a major priority for ensuring your website's success. We will provide you with an analysis which you will use your strategy.


This will breakdown into 3 main categories:

  • We will analyse your goals and understand the main purpose of your website and what you are looking to change. For example, an increase to your website's newsletter.
  • Your competitors will always need to be analysed. We will look into who your competitors are and how you compare to them and use intelligent keyword selection to help you get the kind of traffic you need specifically to your site.
  • We will look into the keywords you are/need to target and suggest others which can help your site..

We are always learning new tips and techniques so you can have that confidence in knowing that the work we do is up to date with recent developments. Contact our SEO consultants to kick start your internet marketing strategy and get it on the way to success.

Contact us today to discuss what SEO we can do for your website.